The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.
Amid the conversations and controversy from Super Bowl Sunday, Poppi finds itself in an uncomfortable situation.
The soda giant has been paying attention to the rising interest in prebiotic sodas and has created a new line of sodas with a mix of fruit juices and prebiotic fiber under its Sim ...
The man killed in a hit-and-run incident Feb. 8 in Lorain on Cooper Foster Park has been identified as Luis “Poppi” Wheeler.
Poppi has secured the highest advertising impact score (+25.0) among all Super Bowl 2025 advertisers, a new YouGov report finds. The prebiotic soda brand featured popular social media influencers in ...
Both Cassetty and Bragagnini also stress the importance of upping your water intake as you consume more fiber. As Cassetty puts it, “fiber is thirsty.” It requires ample hydration to slip through your ...
A mother-of-two fought back tears as she recalled how she and her young family narrowly escaped a fatal house fire while ...
A Sydney street is mourning the deaths of a mother and her daughter, while neighbours who escaped fight for life in hospital.
Pat O’Toole, who recently left his job as Burger King’s U.S. marketing leader, today was named chief marketing officer of ...