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While overall toy sales are in decline, sales driven by nostalgic adults are on the rise, representing 17% of US toy sales ...

United Way of Greater Yankton is encouraging community members, businesses and organizations to celebrate the spirit of the ...

Retailers are increasingly targeting the "kidult" market as family finances are squeezed.

ET for paid Walmart+ members and then started at 5 p.m. ET for all customers. The in-store event starts on Friday, Nov. 15 at ...

After years as an also-ran, My Little Pony was enshrined in the National Toy Hall of Fame on Tuesday along with Transformers action figures and the Phase 10 card game.

It encourages kids to move with fun phrases, music buttons, and interactive features like moving ears and a wagging tail, ...