Coca-Cola takes on Olipop and Poppi

Poppi and Olipop are the trendy new sodas. Coca-Cola is responding
Coca-Cola is entering the “better for you” soda category with a response of its own. This month, the beverage behemoth is rolling out Simply Pop, a prebiotic-packed soda that is flavored with fruit juice and vitamins that it claims “supports gut health,
Coca-Cola takes on Olipop and Poppi with new prebiotic soda brand, Simply Pop
Coca-Cola is launching its own prebiotic soda brand to compete with Olipop and Poppi. While soda consumption has fallen over the last two decades, the popularity of prebiotic sodas has skyrocketed, as consumers look for a healthier option.
Here's What You Really Need To Know About Poppi, Olipop, Culture Pop, And Other "Gut Healthy" Sodas, According To Dietitians
O’Meara added, "Probiotics are typically found in fermented foods like kimchi, sauerkraut, kombucha, or even sourdough. Prebiotics are typically found in high-fiber foods like fruits and vegetables. A common source of prebiotics people probably consume on a daily basis include onions and garlic!"
Coca-Cola enters booming $820 million prebiotic soda market with launch of Simply Pop
Coca-Cola launches Simply Pop following reports in early 2024 that it had been exploring an acquisition of start-up Poppi.
Coca-Cola jumps on ‘gut-healthy’ soda trend with prebiotic drink to rival Olipop, Poppi
It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is launching its own prebiotic drinks. Coca-Cola’s Simply prebiotic sodas will be sold in five fruity flavors: Strawberry,
In new era of soda wars, Coke launches prebiotic soda Simply Pop
Coca-Cola is diving into the burgeoning field of soft drinks promoted for their health benefits by launching its first prebiotic soda called Simply Pop. The debut of the Atlanta-based beverage giant’s new juice-based sodas comes as companies like Olipop and Poppi carve out a new niche in the huge beverage market.
Are ‘healthy’ sodas actually good for you? What benefits Olipop and Poppi actually have
Both Poppi and Olipop are “prebiotic” sodas, meaning they theoretically feed the good bacteria in your gut with the fiber they contain (as opposed to kombucha, which contains probiotics, which are themselves beneficial bacteria).
Gut check: Coca-Cola introduces new prebiotic brand to take on Poppi and Olipop
Coca-Cola (NYSE:KO) has entered the fast-growing prebiotic soda market with the launch of Simply Pop, as it looks to carve out market share in the growing healthier soda alternative category. The new drink,
Coca-Cola Bets Big on Gut Health With Its Own Line of Prebiotic Sodas
With the launch of Simply Pop, the Georgia-based drinks giant is staking its claim in the fast-growing prebiotic soda market.
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